February 2, 2009
For Immediate Release
CEO James E. Muellenbach III
Burger Planet
123 Burger Lane
Gary, IN 54321
www.burgerplanet.com
1-800-BUR-GERS
Jayne Peterson joins forces with Burger Planet
Fast food that won’t go straight to the hips
Jayne Peterson, fitness guru who helped Opal Whitcomb lose 75 pounds is now going to help women all over the world. Peterson has joined forces with Burger Planet to increase healthier lifestyles for women. Company CEO James E. Muellenbach III says, “Well, I want our customers to realize that Burger Planet is committed to offering healthy choices on its menu. The hiring of Jayne Petersen fits perfectly in the company's overall focus on healthy lifestyles.”
Fruit is now offered in the Burger Planet menu. Customers can purchase packets of fruit which can be substituted in place of fries or can be bought separately. Fruit available to customers include apples, grapes, peaches, pineapples or bananas. Jayne Petersen says, “Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson.”
Burger Planet is also offering gourmet salads for customers. Each salad contains 300 calories and without dressing has 150 calories. The salads available include Ceasar Salad, Spinach Salad with hot bacon dressing and eggs, and Rasberry vinaigrette spinach salad with gorgonzola cheese and walnuts. The salads come are available at an affordable price of $4.99.
Chicken lovers will appreciate the new chicken sandwich and chicken wrap offered on the menu. The sandwiches have 300 calories and are sold at $3.99.
Burger Planet has not forgotten what has made them famous. Original menu items will forever be available for burger lovers around the world. Peterson says, “I emphasize a message of moderation. Women can have a burger and fries now and then as long as they are active and also try some of Burger Planet's exciting new menu choices, such as the fruit packages.”
Burger Planet was founded in 1934 and their headquarters are in Gary, Indiana. Burger Planet is the leader of the Quick Service Restaurant Industry. The company was founded by James E. Muellenbach, current president of the QSR Association. Burger Planet employs 48,272 people and has 8,921 franchises. To this date it has served 52 billion customers and counting.
For more information contact:
Melanie Klein
Public Relations Department
123 Burger Lane
Gary, IN 54321
www.burgerplanet.com
1-800-BUR-GERS
-End-
Friday, January 30, 2009
Wednesday, January 28, 2009
Reading for Week 2
Information is always a mouse click away on the internet. Apparently the information search engines are ruled by the telecommunications industry. The articles talk about how search engines will have to start paying to get the number one spot. To me that makes perfect sense, nowadays you do not get anywhere without a price.
Also from week two readings I learned that information on me can easily be found in places that I never knew even existed. It was also interesting to find out the new way to get evidence for criminal cases. Evidence has been found to be quite useful in the form of search engine results that one types. Is this an invasion of privacy to go this far as to dig into their computer? Well if they committed a crime I believe everything is “fair game” when it comes to getting evidence. However I do think privacy is a key issue here. The government needs to reassess and see if new laws need to be put in place to protect people.
Also from week two readings I learned that information on me can easily be found in places that I never knew even existed. It was also interesting to find out the new way to get evidence for criminal cases. Evidence has been found to be quite useful in the form of search engine results that one types. Is this an invasion of privacy to go this far as to dig into their computer? Well if they committed a crime I believe everything is “fair game” when it comes to getting evidence. However I do think privacy is a key issue here. The government needs to reassess and see if new laws need to be put in place to protect people.
Sunday, January 25, 2009
Final Press Release 1
January 25, 2009
FOR IMMEDIATE RELEASE
ABC Real Estate LLC
Preston Parker, President
123 Creative Way
Logan, Utah 84341
www.ABCRealEstateLLC.com
Office: 801-555-4567
Everyone benefits with ABC Real Estate LLC
Not your average Real Estate Company
LOGAN, Utah –ABC Real Estate LLC is the only one of its kind in Northern Utah. “We are not real estate agents” says Parker. ABC Real Estate uses the Beneficiary Land Trust process. It benefits those looking to invest, sell their homes, build credit and potentially buy a home. The beneficiary land trust process is patent pending.
There are only two other kinds of real estate companies that use the beneficiary land trust process in the western United States. One company is located in California and the other is located in Salt Lake City, Utah. “We are the first ones in northern Utah to offer this innovative process” says Parker.
Right now ABC Real Estate LLC is looking for investors to take part in the process. Once they have an investor the process can begin. “We connect buyers and sellers to each other” says Parker.
What makes this process different is the fact that it benefits everyone in it. “People who don’t have good credit will be able to leverage their credit” says Parker. Leveraging credit is one of the many benefits that people from the process.
“The whole point of this is to help people progress and advance” says Parker.
Preston Parker created ABC Real Estate LLC in August of 2008. It is the only one of its kind in northern Utah. Parker received the idea from two mentors who have similar businesses in California and in Salt Lake City, Utah. ABC Real Estate is the middle man in the beneficiary land trust process and handles all of the paperwork. “I am the guarantor beneficiary” says Parker. They contact mortgage companies, banks and beneficiaries taking part in the process.
For more information contact:
Melanie Klein, Public Relations
123 Creative Way
Logan, Utah 84341
Office number: 801-555-2828
Email: msklein@abcrealestatellc.com
-END-
FOR IMMEDIATE RELEASE
ABC Real Estate LLC
Preston Parker, President
123 Creative Way
Logan, Utah 84341
www.ABCRealEstateLLC.com
Office: 801-555-4567
Everyone benefits with ABC Real Estate LLC
Not your average Real Estate Company
LOGAN, Utah –ABC Real Estate LLC is the only one of its kind in Northern Utah. “We are not real estate agents” says Parker. ABC Real Estate uses the Beneficiary Land Trust process. It benefits those looking to invest, sell their homes, build credit and potentially buy a home. The beneficiary land trust process is patent pending.
There are only two other kinds of real estate companies that use the beneficiary land trust process in the western United States. One company is located in California and the other is located in Salt Lake City, Utah. “We are the first ones in northern Utah to offer this innovative process” says Parker.
Right now ABC Real Estate LLC is looking for investors to take part in the process. Once they have an investor the process can begin. “We connect buyers and sellers to each other” says Parker.
What makes this process different is the fact that it benefits everyone in it. “People who don’t have good credit will be able to leverage their credit” says Parker. Leveraging credit is one of the many benefits that people from the process.
“The whole point of this is to help people progress and advance” says Parker.
Preston Parker created ABC Real Estate LLC in August of 2008. It is the only one of its kind in northern Utah. Parker received the idea from two mentors who have similar businesses in California and in Salt Lake City, Utah. ABC Real Estate is the middle man in the beneficiary land trust process and handles all of the paperwork. “I am the guarantor beneficiary” says Parker. They contact mortgage companies, banks and beneficiaries taking part in the process.
For more information contact:
Melanie Klein, Public Relations
123 Creative Way
Logan, Utah 84341
Office number: 801-555-2828
Email: msklein@abcrealestatellc.com
-END-
Wednesday, January 14, 2009
Press Release
January 14, 2009
FOR IMMEDIATE RELEASE
ABC Real Estate LLC
Preston Parker, President
123 Creative Way, Logan UT 84341
www.ABCRealEstateLLC.com Office: 801-555-4567
ABC Real Estate LLC
Not the average Real Estate Company
LOGAN, UT – ABC Real Estate LLC is the only one of its kind in Northern Utah. The company is getting into the Real Estate industry by the way of Beneficiary Land Trusts.
“What we do is we find buyers and sellers and we connect them to eachother” says Preston Parker, President of ABC Real Estate LLC.
The company was established in August of 2008. Preston Parker created the company with the help of his mentors.
The up and coming agency is looking for investors to take part in the trust process. Also those involved in wanting sell homes and build their credit should contact them as well.
“The whole point of all of this is to help people to be able to progress and advance” says Parker.
For more information you can contact public relations officer Melanie Klein at 801-555-2828 or email her at msklein@abcrealestatellc.com
FOR IMMEDIATE RELEASE
ABC Real Estate LLC
Preston Parker, President
123 Creative Way, Logan UT 84341
www.ABCRealEstateLLC.com Office: 801-555-4567
ABC Real Estate LLC
Not the average Real Estate Company
LOGAN, UT – ABC Real Estate LLC is the only one of its kind in Northern Utah. The company is getting into the Real Estate industry by the way of Beneficiary Land Trusts.
“What we do is we find buyers and sellers and we connect them to eachother” says Preston Parker, President of ABC Real Estate LLC.
The company was established in August of 2008. Preston Parker created the company with the help of his mentors.
The up and coming agency is looking for investors to take part in the trust process. Also those involved in wanting sell homes and build their credit should contact them as well.
“The whole point of all of this is to help people to be able to progress and advance” says Parker.
For more information you can contact public relations officer Melanie Klein at 801-555-2828 or email her at msklein@abcrealestatellc.com
Tuesday, January 13, 2009
Email and Etiquette
Etiquette books can be found in today’s society on multiple subjects. Such as proper eating habits, dating etiquette, interviewing etiquette, and now email etiquette. Email has come to be used as one of the main forms of communication in today’s society.
In an article talking about Email etiquette on the website http://www.emailreplies.com/ it talks about how it is necessary so as to not lose and or offend customers. One way to keep the customers happy is to respond to their emails in a timely manner and to answer all of their questions. Customers get frustrated when having to email back and forth multiple times. By maintaining email etiquette a business shows that they are concerned about being professional and helping out their customers. It is especially important for a person to maintain email etiquette because it shows that they are professional and companies look for that in their employers.
There is more information available on http://www.albion.com/netiquette/corerules.html where it talks about basic etiquette for when being in “cyberspace.” It points out that even though you are on the internet you should act the same way that you act in your normal everyday life. When you are chatting with someone on the web, you need to remember you are talking to an actual person. You should stay away from jargon and talk to the person like you were talking to them face to face.
In an article talking about Email etiquette on the website http://www.emailreplies.com/ it talks about how it is necessary so as to not lose and or offend customers. One way to keep the customers happy is to respond to their emails in a timely manner and to answer all of their questions. Customers get frustrated when having to email back and forth multiple times. By maintaining email etiquette a business shows that they are concerned about being professional and helping out their customers. It is especially important for a person to maintain email etiquette because it shows that they are professional and companies look for that in their employers.
There is more information available on http://www.albion.com/netiquette/corerules.html where it talks about basic etiquette for when being in “cyberspace.” It points out that even though you are on the internet you should act the same way that you act in your normal everyday life. When you are chatting with someone on the web, you need to remember you are talking to an actual person. You should stay away from jargon and talk to the person like you were talking to them face to face.
Sunday, January 11, 2009
Letter to Cousin
January 12, 2009
Dear Eric,
It was great to spend time with you over the Christmas break. I am so excited for your mission call! I know you will do great. Spring semester classes have started up here at Utah State University. During this semester I get to start taking public relations classes. I’ve come to realize there is more to public relations than I thought.
Did you know that, public relations is a lot like marketing? Marketing is used to sell a product where as public relations sells people and/or organizations. The main role of a PR person can be summed up in one word, communicator. A PR person communicates the company’s view to the company’s public. Then they communicate the public’s view back to the company. One way this happens is by talking with a news reporter. The next day it can occur through a post on the company’s website. It varies depending on what public they are trying to target.
In order to have effective communication a PR person needs to do certain things. They need to be aware of any change in their working environment. Has the public’s opinion changed on a certain issue? Is the new building that the company is building up to code? A person in PR needs to be aware of change so they can reassure the public. Sometimes they only communicate to certain publics. If they were trying to talk to you about the latest Rockband game, they probably wouldn’t do a news story. They would target you by doing a radio announcement on the radio stations that your age group listens to. Another essential skill is to know what to say in certain situations. Sometimes the company a PR person is representing may make a big mistake. The PR person is then in charge of smoothing it out with the public that the company serves.
Writing is the main tool that the public relations industry uses to communicate. To have effective communication the PR person is in charge of making sure information is accurate. They do this by researching the information that they will be presenting. With the research in hand they use the skill of persuasion and take into account the opinion of the public that they are addressing. They also need to have all of the qualities of a good writer, which include knowing proper grammar, spelling, and how to write in certain formats. When writing they need to be able to write specific messages for the various media outlets. A PR person writes newsletters, new releases, annual reports, brochures and much more. What a PR person needs to write changes everyday. Each message has to fit in the media outlet that it is coming from. Some news stories come from public relations offices. If they give inaccurate details then the company and PR person loses credibility. That is why it is essential for the PR person to know how to get the message across accurately in whatever medium they are writing.
Sincerely yours,
Melanie
Dear Eric,
It was great to spend time with you over the Christmas break. I am so excited for your mission call! I know you will do great. Spring semester classes have started up here at Utah State University. During this semester I get to start taking public relations classes. I’ve come to realize there is more to public relations than I thought.
Did you know that, public relations is a lot like marketing? Marketing is used to sell a product where as public relations sells people and/or organizations. The main role of a PR person can be summed up in one word, communicator. A PR person communicates the company’s view to the company’s public. Then they communicate the public’s view back to the company. One way this happens is by talking with a news reporter. The next day it can occur through a post on the company’s website. It varies depending on what public they are trying to target.
In order to have effective communication a PR person needs to do certain things. They need to be aware of any change in their working environment. Has the public’s opinion changed on a certain issue? Is the new building that the company is building up to code? A person in PR needs to be aware of change so they can reassure the public. Sometimes they only communicate to certain publics. If they were trying to talk to you about the latest Rockband game, they probably wouldn’t do a news story. They would target you by doing a radio announcement on the radio stations that your age group listens to. Another essential skill is to know what to say in certain situations. Sometimes the company a PR person is representing may make a big mistake. The PR person is then in charge of smoothing it out with the public that the company serves.
Writing is the main tool that the public relations industry uses to communicate. To have effective communication the PR person is in charge of making sure information is accurate. They do this by researching the information that they will be presenting. With the research in hand they use the skill of persuasion and take into account the opinion of the public that they are addressing. They also need to have all of the qualities of a good writer, which include knowing proper grammar, spelling, and how to write in certain formats. When writing they need to be able to write specific messages for the various media outlets. A PR person writes newsletters, new releases, annual reports, brochures and much more. What a PR person needs to write changes everyday. Each message has to fit in the media outlet that it is coming from. Some news stories come from public relations offices. If they give inaccurate details then the company and PR person loses credibility. That is why it is essential for the PR person to know how to get the message across accurately in whatever medium they are writing.
Sincerely yours,
Melanie
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